Food Industry May Be Paying Too Much Attention

    Demanding increased transparency to more cooking at home, their desires are changing the food, nutrition and retail landscape. But what about our beloved Boomers? You know those 76 million Americans who changed the world forever and now are heading into retirement! How have their habits changed, and what do they look .
   Perception of healthfulness of certain foods varies between generations, most notably Boomers versus Millennials. Boomers are more likely than Millennials to rate whole grains (80 vs. 70%), protein from plant sources.
Millennials to be interested in foods that promote weight management, healthy aging, increased energy, and cardiovascular health.